Recent Posts

What do you have to sell on your New Radio Station?

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by Bob Hamilton 02/14/2010
0 comments 528 views, last edit on 02/14/2010
What do you have to sell on your New Radio Station?

"All I have to sell is access to my listeners" (viewer)
(John Gehron, long time Market Manager, Clear Channel, Chicago)


1.  SPOTS-Just like any radio or TV station you can sell spots...spots as a separate entity before a featured video or audio, or  a "pre-roll" spot (usually 20 seconds is good) that runs as part of a feature..want to see the feature?... you have to watch (or listen to) ...
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Tags: money, advertising, new radio, spots, sell

comScore Releases “The 2009 U.S. Digital Year in Review”...

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by Bob Hamilton 02/09/2010
0 comments 491 views, last edit on 02/09/2010
Broadcast radio lagging..New Radio surging.

The comScore 2009 U.S. Digital Year in Review was released this morning... The complimentary report recaps key trends in U.S. digital media landscape, including e-commerce, search, online video, online advertising and mobile, with an emphasis on how digital marketers can capitalize on these trends in 2010.

The Comscore study shows the use of Digital Media in 2009 and there are some very interesting trend...
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Tags: comscore, new radio, smartphones, digital media

NEW RADIO IS BORN....a new kind of radio...

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by Bob Hamilton 01/24/2010
0 comments 131 views, last edit on 01/24/2010
New Radio Press-For immediate release


"NEW RADIO" IS BORN...


The first complete, affordable solution for today's
independent radio professionals is unveiled



January 21, 2009-(Carmel, CA) New Radio Star, the premiere online destination for radio professionals, in conjunction with MDSONE and Blogtronix, announces the creation of “New Radio”, a revolutionary network and online studio for radio professionals to get their voice and talent to millions of...
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What is RSS?

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by Bob Hamilton 10/30/2008
0 comments 390 views, last edit on 11/04/2008
Here's a great video that will explain to you what RSS feeds are....After you watch it know that every member who signs up on Blogtronix gets their own "My Site" or "My Workplace that is also a built in personal RSS feed reader...you can add as many RSS feeds as you want...and as you cruise New Radio or New Radio Star you will see RSS feeds on each community page....This video explains RSS generally as simply as we have seen....


...
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IS IT TIME TO REINVENT RADIO?

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by Bob Hamilton 08/11/2008
7 comments 3080 views, last edit on 09/12/2008
A naked conversation* with Bob Hamilton, President, Co-founder, New Radio Star/New Radio...

We have an answer at New Radio...

Almost 50 years ago when I told my dad I wasn't going to follow him and my brothers, as well as my grandfather, into the Methodist ministry, instead, opting for a career in radio he said to me, "I don't mind that you're not going into the church, but please go into television...radio is dead."

If you go back to the late 50's...
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Tags: newradio, new radio, blogtronix

Details on how the New Radio Blogtronix platform works

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by Bob Hamilton 08/04/2008
0 comments 507 views, last edit on 09/12/2008
This is a 20 minute screencast showing you further details on how you can control everything that goes on, on your new "interactive media site" on the New Radio on line network...

Go to http://starlive.com/jw/jwfinall.htm ...
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How to Make Money with your New Radio site

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by Bob Hamilton 08/04/2008
0 comments 528 views, last edit on 05/28/2009
Watch this 7 minute screencast below, zeroing in on the many ways you can make money as part of the New Radio on line network

Just some of the ways you can make money with your New Radio site

1.  Banner and side ads targeted to a particular group
2.  Ads in a specific blog
3.  Ads in your own RSS Feed
4.  Your advertising supported widgets
5.  Sell your advertisers their own interactive sub groups
6.  Audio ads- On demand and podcasts
7.  Video Ads-pre ...
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More Americans going on line for Coupons

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by Bob Hamilton 08/03/2008
0 comments 482 views, last edit on 09/12/2008
Want to increase traffic on your website?  Well, one of the many ways is to tie in with your sponsors to put coupons they can download and use for cut rate prices on products or services...According to a survey by Simmons/Experian Research and Coupons, Inc. the number of Americans going on line for coupons has increased to 36 million people..that's up from just 10 million in 2005. The research shows that 58% believe that a brand that offers co...
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Twelve Ways to Sell Social Media to Your Boss

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by Bob Hamilton 08/03/2008
0 comments 487 views, last edit on 09/12/2008

By Chris Brogan

http://www.chrisbrogan.com/twelve-ways-to-sell-social-media-to-your-boss/

  1. Social media tools like blogging, social networks, and socialbookmarking are more effective in reaching the millions online than atraditional website.
  2. Blogging can act as a way to reduce customer service calls (if there’s helpful how-to information on the blog).
  3. Cost of implementing a blog is free or cheap. No more than $100for a year of hostin...
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